At the intersection of sport, culture, & nnovation.

Hope Kemp-Hanson is a creative concept designer from ATL. A visual story-teller, she pushes the boundaries of innovative thinking by honing in on process and play to create a playground for exploration & amplifies moments in women's sport to shape the future of movement and design.

I make sense of where we are going today by forecasting into the future. Working backwards to work forwards. Adapting, innovating, and story-telling along the way.

A Futurist.

I am...

I connect patterns. I build framework around the future by understanding what our core, truth, heritage, and history is and interpret what is happening out in the world to bridge our identity with the world around us.

A Strategist.

I am...

I thrive when leaning into ambiguity. Taking the first step, building the foundation, painting a clear picture of the future, and getting a group moving towards where they need to go to progress.

An Activator.

I am...

Brands, Experiences, & Partnerships

A rich history working for the world's leading brands in the sportswear industry. Driving culturally relevant moments in movement, culture, innovation, and product to shape the future of sport and design.